As part of the marketing strategy for Nickelodeon’s Ultimate Halloween Haunted House special on linear we created an immersive 360 video pushing the viewer into the Haunted house as a sneak peek of the linear show to driver audience and build buzz on digital platforms.

The Ultimate Halloween 360 Challenge got over 1 Million views across FaceBook and YouTube. It was also nominated for an Emmy Award in 2016 for Best Interactive Experience.