SpongeBob Squarepants iMessage Stickers
I acted as head of Creative & Product to launch Nickelodeon’s first foray into iMessage Stickers in partnership with Apple for their iMessage App store.
Our small team developed the creative strategy, product roadmap and user experience and launched both SpongeBob Squarepants and Teenage Mutant Ninja Turtles apps within 3 months.
Working directly with SpongeBob Animators and outside vendors we developed original animated that can be inserted into any conversation and appeal to SpongeBob’s wide variety of audience of all ages.